> For the complete documentation index, see [llms.txt](https://abracadabra-ft.gitbook.io/community-development/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://abracadabra-ft.gitbook.io/community-development/kpi/content-metrics.md).

# Content Metrics

Content planned in the editorial calendar should be quantitative measured in terms of:

* Click-throughs
* Page views
* Average time on site 
* Return visitors
* Number of return website visitors to each item of content. 
* Average time spent on each item of content. 
* Number of times the content has been shared on other social media platforms. 
* Familiarity with other members from the sense of community measurement. 
* Average number of visits per member to the community within the past 30 days.

Each content category, style and type should have a score, to determine winners and losers.