Community Vision

Define What Value You Want to Deliver. The value for you and the value for your members. Put yourself in the shoes of prospective members. You are potentially interested in joining the community, but you have little time and a million other distractions to take your attention away. What are the things you care about most? What are the most immediate problems you want to solve? What would be the ideal experience that delivers personal value to you?

  • What type of community (place, practice, interest, action, circumstance)?

  • What is the positioning of the community?

  • What are the objectives/benefit of the community?

  • What will members do in the community?

Networking

  • Meeting Other (Awesome) People.

Knowledge Exchange

  • Interesting Content That Enriches Their Experience. This value should be two-fold: consuming all this great content but also producing content and enjoying other people enjoying it for themselves.

  • High-Quality Education and Getting Help. two forms: educational material such as guides and tutorials that provide guidance for solving problems, and answers from human beings available to troubleshoot with.

    This is a major area of value and consistently successful in communities.

  • Skills Development. They provide an environment where you can produce something,.. . then others can provide feedback and help you refine your skills. This is often done in an open setting, which also builds confidence and capabilities.

Career Development

  • Mentoring and Coaching.

  • Career Experience and Expertise.

  • Finding Jobs

Community Vision

  • Write out what you see as your community mission. Put yourself in someone else’s shoes. Does it grab you?

  • Think carefully about how your community mission relates to your business vision. Is it clear how the community mission connects the crowd to your broader business vision?

Start with this statement "I want community members to be able to":

  • ask questions and get knowledgeable, reliable answers within twenty-four hours.

  • produce and share best practice, guidance, and documentation, and enjoy it being used by others.

  • produce applications and services that support the broader success of our community.

  • contribute features to be able to have free, open access to our product.

  • learn new skills and develop valuable experience to have fun and enjoy their time in the community.

  • raise awareness, brand recognition, and understanding of our product or service.

  • broaden support of our product while limiting our support costs.

  • give us better insight into what our customers want and how we can serve them.

  • build a closer relationship between our customers and the company.

  • produce a pool of potential candidates to hire.

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